SORIBADA announced on the 24th that it has entered overseas markets through the export of ‘2018 SORIBADA Best K-Music Awards’.
2018 SORIBADA Best K-Music Awards, which celebrated its second anniversary this year, will be featured in a number of Korean and foreign Korean fans and media such as Soompi, Allkpop, and NOW NEWS, and more. Japan, Hong Kong, Thailand, Singapore, Indonesia, Myanmar and Malaysia, and is planning to export the rights to the US, Europe and Oceania as well.
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In addition, SORIBADA said it is considering strategic alliances with leading companies to develop competitive K-Pop Korean Wave contents through explosive popularity, and to secure future growth engines. In particular, online broadcasts aired on celuvtv were broadcasted only in Southeast Asia last year, but the 2018 SORIBADA Best K-Music Awards are preparing to broadcast large-scale broadcasts for K-POP fans around the world.
“The variety of K-pop content produced by the SORIBADA Best K-Music is very competitive,” said SORIBADA officials. “Last year, the SORIBADA Fashion Stage entered China and provided opportunities for overseas expansion.”
“We will continue to promote the SORIBADA brand through attractive content and lead the Korean wave market to grow even further.”
“2018 SOBA” to be held at Songpa-gu Olympic Park Gymnastics Stadium in Seoul will be hosted by SORIBADA, Korea’s representative sound source platform, and YJ Partners, the Hallyu’s largest agency, will take charge of production at 6:30 pm on Thursday, August 30. The awards ceremony will be broadcast live on SBS funE and SBS MTV, and online broadcasts will be available via celuvtv.