Boryeong Mud Festival attracts the largest number of international visitors. During the festival period, tourists flock to the area to experience the benefits of Boryeong’s mud while having a blast. Fully immersed in both the mud and the festival’s great atmosphere, visitors enjoy mud wrestling, mud sliding and even swimming in the giant mud bath. Visitors feeling particularly energetic can try the marine mud-training course, while those looking for something more relaxing can chill in the mud massage zone. In the evening, music and fireworks continue to have the party going at the beach.
It is the one and only festival where you can make your childhood dream of rolling in the fresh mud come true (if you didn’t have this dream then – you will definitely have it now, trust me). Boryeong Mud Festival is the hottest global event where you can forget about your stressful adult life, frolic in the mud and spend a carefree weekend with your new friends. Chill in the mineral-rich mud baths and chase the summer heat away!
Mud is not the only thing that will be waiting for you. You can always enjoy the romantic scenery of Daecheon Beach together with your special someone or swim in the crystal-clear sea after a long day of rolling and splashing in the mud. Then rock the night out at one of the many beach party venues to your favorite K-pop and EDM beats!
- Period: 07.13.2018 ~ 07.22.2018
- Address: 123, Meodeu-ro, Boryeong-si, Chungcheongnam-do
- Location: Daecheon Beach area (Mud square)
☆ A Dirty Marketing Idea is Born ☆
The idea for the festival began in 1998 as a promotion for the mineral-rich mud found near Boryeong, South Korea. When the manufacturers of Boryeong Mud products determined the beneficial effects of their local mud, they invited visitors to slather themselves in the stuff. The event took on a life of its own rather quickly, attracting thousands of visitors to this otherwise sleepy town annually for the beach, the warm weather, and, of course, the mud.
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☆ Things Get Dirty Fast ☆
Fueled by word of mouth, good times and exceptional photographs of mud people, the festival has become an international phenomenon. Families picnic under beach umbrellas, toddlers splash in the kid-friendly area, and the under-30 crowd (generally traveling English teachers, members of the military, and students) are the front-and-center partiers inside an inflatable mud wonderland. Festival-goers have their pick of competitive activities like the Mr. Mud contest, mud wrestling, mud races and even a mud boot camp. Those looking for a more laid back experience can opt for mud facials, body painting, pottery demos, soap-making and lounging on Daecheon Beach.
There’s no need to worry about getting all this gooey grey mud out of your hair, either: showers are abundant and available for a modest fee, as are lockers that can be used to store a fresh and clean outfit. Rinsing off in the ocean is also an option, albeit a less effective one if you plan to impress after your mudbath. Finally, after you’ve wallowed in Boryeong’s thick gray ooze, you can pick up some of the local beauty products, including mudpacks, mud shampoo, mud soap, mud sunblock–remember, this was the original intention of this festival!
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☆ More Than Just Mud ☆
Although the main attraction is, of course, the mud, Boryeong features an impressive entertainment lineup as well. Pop and hip-hop performers from around the world affirm its status as an international event, providing an eclectic soundtrack to the wet and wild madness. Don’t miss the huge global rave on the evening of the closing ceremonies, or Friday’s Korean b-boy show. Keep your eye out for opening and closing night fireworks, as well as parades and other cultural performances during the week.
In the end, the thing that sets Boryeong apart is the mud play. The spirit of conviviality across cultures and ages is a function of the anonymity everyone experiences while covered in mud. As Jae-Sang Lee, Director of Korea Tourism Organization, says, “The most distinctive point of the Festival is to create a united place where people from all over the world come together, meet and interact with strangers and are able to break down walls of age, nationality, race and have fun together and leave with memories and new friends.” All are one under the mud.
Source: KTO, everfast