Foreign tourists are getting attention to the Gangwon Hwacheon Sancheoneo Ice Festival, which has become the world’s fourth-largest Winter festival.
On the first weekend of the festival, two days on January 6 and 7, foreign news agencies such as Reuters TV, AFP, AP, EPA, ABC and Arirang TV visited Hwacheon for coverage of the world’s four major winter festivals.
In particular, some foreign media, such as Reuters TV, showed great interest in broadcasting the festival program. Thanks to this coverage, Naver, the main portal site in Korea, and Hwacheon Sancheoneo Festival stayed at the top of the search query for a long time. In addition, more than 100 domestic and foreign reporters gathered at the festival hall to compete for coverage.
Three major terrestrial broadcasters, including all media and news channels, major domestic daily newspapers, telecom companies, and Internet media, dispatched reporters and relay cars to the festival grounds.
Festival photos also displayed the first screen of the portal site mobile homepage several times. In addition to general news programs, many broadcasters are producing entertainment and special programs, so the festival is expected to spread more.
As a gathering reporter, Choi Moon-soon Hwacheon-gun County governor breaks down the day into minutes and continues to work hard to check the festival site and interview.
Hwacheon County has strengthened the number of reporters who are looking for the site compared to last year and has provided support services for all media after organizing the schedule of all media.
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