Naver’s VLIVE will host the 2019 VLIVE AWARDS “V Heartbeat” at Gocheok Sky Dome on Saturday, Nov. 16 at 7 p.m. The first lineup will feature TXT, AB6IX, Itzy and X1 and more, the company said in a statement.
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VLIVE, which created a new culture in June, where K-pop artists such as BTS and Monsta X watch their global concerts on the mobile phone, is expected to present another festival to people around the world this time through its own concert, which will be held in Korea for the first time.
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The VLIVE selected 10 teams of artists and five teams of Rookie who received the most love from fans every year since the launch of the service in 2016 to host the VLIVE celebration party. VLIVE, who has since met fans in a colorful manner, prepared time this year to make the relationship between stars and fans more special through the 2019 VLIVE AWARDS ‘V HEARTBEAT’.
‘V HEARTBEAT’ is a representation of the interaction between stars and fans that occurs on VLIVE as a heartbeat toward each other, meaning that the star and fan who created the strongest heartbeat is the place to communicate. In particular, VLIVE is said to have laid the foundation for stars and global fans to meet and communicate more closely with each other as it launched its global entertainment membership platform, “Fanship,” this year.
VLIVE has been hosting local music chart broadcasts for ‘V HEARTBEAT’ in Vietnam every month since July 2018, and K-pop singers from teams 1 to 2 have been featured to meet global fans. It was followed by the launch of ‘V HEARTBEAT’ in Indonesia in August this year, featuring some of the best local singers and featuring Monsta X and Mamamoo as special guests, drawing enthusiastic responses from local fans.
Above all, ‘V HEARTBEAT’ which will be held in Korea this year, will be a global chemistry collection encompassing a year of star-fan relations and will feature various global artists from around the world, including K-pop artists.